04-29-2010, 09:52 AM
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:thumbsup
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Join Date: Jun 2006
Posts: 31,025
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Indians and Red Sox most hated teams
http://sports.espn.go.com/mlb/news/story?id=5146663
Quote:
The No. 1 most disliked team in baseball, according to the formula, is the Cleveland Indians. The Boston Red Sox, the Yankees' archrival, rank No. 2 on the list.
The formula helps determine whether consumers have positive, negative or neutral reactions to brands in their online messages. Neilsen's "Sentiment Rankings" range from 5 to minus-5. No team finished with a negative number. But six teams finished with a number lower than 2.
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